Indie Author Academy DFY · v2
Bobby · IAA From the Grow Your Publishing group — hi.

You wrote the book. Let us run the BookTok.

We've spent 3+ years posting TikToks for indie authors — 4M+ posts across 700 books. Send us your manuscript and we'll put your scenes on TikTok for you, starting the same day.

Fleet 1,400+ real iPhones online
Up to 50 posts/day on Scale
First posts day 1–2 after intake
Shipping live 4M+ TikToks posted · 700 indie books · 1,400+ real iPhones
The honest version

Writing the book was the part you wanted to do.

01

You finished the book. Then you found out marketing it is a full second job — one that doesn't use any of the skills that got you here.

02

The $300–$500 content pulls from regular agencies take weeks. Most authors making $100–$1K/mo can't afford to wait, let alone pay.

03

The algorithm shifts every quarter. You can't keep up — and you shouldn't have to.

Bobby Kim
BobbyFounder · IAA
Who's on the other side

We built this because 99% of the authors we meet can't afford what we used to charge.

We've been running TikTok for indie authors since 2022 — roughly 4–5 million posts across 700 books. In December 2023 we launched growyourpublishing.com so authors could track accounts and trending sounds themselves. It ran 16 months. It was clunky. It was expensive to keep alive.

The whole time we kept hitting the same wall: the authors making $100–$1,000/month — the 99% of the market — couldn't afford a $300–$500 content pull, couldn't wait weeks for delivery, and didn't know what sells on TikTok anyway.

So we built the thing we wish we could've handed them three years ago. Two tools inside it — Booketeer and MIRA — plus the same fleet and the same operators we use for our six-figure clients. You're hearing about them here before anywhere else.

3+ yrs
TikTok ops
700
books worked on
4M+
posts shipped
1,400+
real iPhones
The mechanism

Send the manuscript. We handle the rest.

Two tools do the heavy lifting — Booketeer reads your book, MIRA turns it into content — then our fleet posts it. Here's what each one does.

01
Booketeer · same day

Booketeer reads your book cover to cover.

Book + marketing = Booketeer. A reader-AI that ingests the whole manuscript and builds the index: scored scenes, character profiles, settings, selling angles. No hallucinations — it only knows your book, so it can't make things up.

02
MIRA · the engine

MIRA turns the index into content.

Marketing Indie Resource Accelerator — the plug-and-play marketing engine for your book. Scenes above threshold get scored on 11 emotion dimensions; only the ones that actually land on BookTok move forward. 0% hallucination — everything traces back to your prose.

Calibration · the_harvest scoring
0%Hallucinations
6.4/10Overall score
7.5Rage · top
7.3Thirst
6.8Laughter
49%Human coverage
03
Fleet · up to 50/day

The fleet posts. We review weekly.

1,400+ real iPhones post up to 50 clips per day (by plan) on your schedule — the same infrastructure we use for our six-figure clients. We review your numbers weekly in a private Slack channel. You focus on the next book.

Meet Booketeer book + marketeer

The reader‑AI that never hallucinates.

Drop your manuscript. Booketeer reads the whole thing — every chapter, every scene, every character. It doesn't know the internet. It only knows your book. That's the point.

Scenes, scored.

Every chapter broken into scoreable scenes — emotional beat, pacing, dialogue density. Used as the raw material for every post.

Characters, mapped.

Names, arcs, relationships, descriptions — indexed the way you'd index them if you had the time.

Selling angles, surfaced.

The tropes, hooks, and pressure points that would sell this book on BookTok — extracted, not invented.

See how it feeds MIRA Included with DFY · no add-on
BOOKETEER the_harvest.epub · ch 07 INDEXING · 92%
MANUSCRIPTp. 142

…she had known the second the door closed. Not from the sound — from the silence after the sound, the way a room held its breath when the wrong person had just stepped into it.

"You weren't supposed to come back," she said, and hated how her voice shook around the word supposed.

He crossed the floor in three steps. Close enough that she could count the rain on his jacket. Close enough that she could have stopped him, if she'd wanted to. She didn't want to. That was the whole problem.

"I know," he said.

SCENES · ch 0714 indexed
07 · 3
Door closes · confrontation reopens
7.8
07 · 1
Cold open — storm, empty kitchen
5.4
07 · 4
Rain on the jacket · wanted/didn't
7.1
07 · 5
"I know" · capitulation, two words
6.9
07 · 6
Kitchen table, flashback
4.2
Meet MIRA marketing · indie · resource · accelerator

Your book's marketing engine.

MIRA takes Booketeer's index and turns it into TikTok-ready content — captions, hooks, scene cuts. Every output is traced back to a line you actually wrote. Zero hallucination. By design, not by policy.

11-emotion calibration.

Every scene scored on rage · thirst · laughter · dread · awe and six others — only high-signal scenes become posts.

Close-verbatim, always.

Captions pull from the manuscript. No paraphrase drift. If a line didn't come from your book, MIRA won't ship it.

Plug-and-play.

You don't touch it. You don't learn it. It runs inside DFY — Booketeer + MIRA finish same-day, first posts live day 1–2.

Included with DFY Private preview · launches publicly later
MIRA scene 07·3 · scoring GENERATING
Rage
7.5
Thirst
7.3
Laughter
6.8
Dread
5.9
Awe
4.8
Tender
3.1
Generated caption · scene 07·3 0% hallucinated
"You weren't supposed to come back," she said — and he crossed the floor in three steps. Close enough that she could have stopped him.
7.8 · top scene src: p. 142, ¶ 2 queued · 50/day
The tool stack

You won't need the other seven tabs.

Most authors are paying for six or seven tools a month that don't talk to each other. DFY folds Booketeer, MIRA, the fleet, and your KDP reporting into one account — with more on the way.

Honest scope. Amazon KDP reporting is fully inside DFY. Non-Amazon ecosystems (B&N, Kobo, Apple Books, Google Play) are on the roadmap — if you sell there today, you'll keep those tabs for now.
✕ What authors are paying for today
Affiliate links
Routing + tracking across retailers.
monthly$9
Keyword research
BSR + KDP categories + sub-niches.
monthly$97
KDP dashboard
Royalty + rank + sales reporting.
monthly$19
Category reports
Niche trends + sub-genre heatmaps.
monthly$47
Organic creatives
Posts that represent your book.
monthly$15
TikTok scheduler
Post queue + trending sounds.
monthly$29
Monthly — 6 tools ≈ $216/mo
one account
Inside DFY
IAA Indie Author Academy DFY · v2
Booketeer — full manuscript read, scored scenes, character + angle index
MIRA — 11-emotion scoring + caption generation, 0% hallucination
Fleet distribution — 10 to 50 posts/day by plan, 1,400+ real iPhones
Amazon KDP reporting royalties · rank · category · sales velocity — included
Weekly Slack review — our team reviewing your numbers
On the roadmap NOT YET
Email list push B&N + Kobo data Apple Books Google Play Meta pixel
What's included

Everything you'd hire three freelancers to do.

Plain English, no "premium" asterisks. Every plan gets all of it — the plans only differ in how many posts a day we run.

10, 30 or 50 TikTok posts per day · by plan
~300 to ~1,500 a month · across the fleet
Content generation included · every month
Booketeer + MIRA · no separate bill
Accounts we manage on your behalf
1–3 handles · spin-up included
Weekly Slack report with metrics
views · engagement · top scenes
We review your numbers weekly
a named operator · not a ticket queue
Full manuscript read via Booketeer
scenes · characters · settings · angles
MIRA asset generation
11-emotion score · 0% hallucination
TikTok fleet posting infrastructure
1,400+ real iPhones · proxy-routed
Compared honestly

DIY, a freelancer, or IAA DFY.

This is your trade-off. We're not hiding it.

MIRA + rented channels Freelancer IAA DFY
Time cost to you A few hours a weekyou make + queue the content 2–3 hrs/weekbriefing + edits ~10 min, oncesend the manuscript
Scene-selection expertise MIRA's tools, your callsyou pick what ships Freelancer guessesgut feel, generic Booketeer + MIRA4M+ posts of signal
Content volume ~10 posts/day5 rented channels · 2/day each 5–10 posts/weekone human bandwidth 10–50/dayblocks of 50 above · 1,400+ real iPhones
Time to first post When you queue ityour schedule 2–3 weeksonboarding + edits Day 1–2Booketeer + MIRA finish same-day
Strategy You read the numbersyour own feedback loop One-off ideasno feedback loop We review weeklynamed operators
Cost $104/mo + creditsyou make it $500–$2K/mo+ briefing cycles from $249/moall-inclusive
Book-specific? Yesyou're the author Nogeneric templates Yes — to your manuscriptevery scene scored
Before you decide

Thinking about working with us?

Our Facebook community has years of authors, strategies, and results. Come look around before you decide anything.

Indie author sharing results in the IAA Facebook community
Community post from an IAA author in the Facebook group
The stack, priced at retail

What your Scale plan actually buys.

Every piece of what we do, with what you'd pay for it separately on the open market. Add it up yourself. Starter and Growth get the same stack at a lower daily volume.

Book reading · scene indexing · scoring
Booketeer reads every chapter cover-to-cover; MIRA scores each scene on 11 emotion dimensions.
~$400Included
BookTok market + trend research
Weekly scan of what's converting in your genre — tropes, sounds, hashtags. Matched to your book.
~$250Included
Top market-ready scenes, identified
Only scenes above threshold become posts — the ones most likely to land on BookTok, not every scene.
~$300Included
Caption + slider copy extraction
30+ close-verbatim pull-quotes lifted straight from your prose. Zero paraphrase drift, zero hallucination.
~$150Included
AI image generation, brand-aligned
TikTok-ready images generated from your actual scenes, every month. Not stock photography. Not hallucinated.
~$400Included
Creative composition into finished posts
Images + captions + sounds combined into ready-to-ship TikToks, every month. All assembled for you.
~$450Included
Real US-device posting infrastructure
1,400+ real iPhones on US networks — TikTok distributes to US readers. No VPN costs, no geo-routing flags, no shadowbans.
~$150Included
Human operators posting for you
Real people queue and publish every post. No scripts, no detection-risk automation. Constant, hands-on.
~$500Included
24/7 multi-account rotation
Your posts drop across our reader-account network — different times, different audiences, content running around the clock.
~$300Included
Anti-ban account QA, every post
A human checks account health before anything ships. TikTok flag recovery included. No bot-pattern signatures.
~$100Included
Weekly Slack review · named operator
We review your numbers every Monday. What's working, what we're adjusting, what the data says about next week.
~$200Included
Live author portal · daily dashboard Coming soon
BSR tracking, view performance, your posts per day, plan controls. 3 AM digest email every morning so you never miss a beat. See an example →
~$150Included
If you bought every piece separately on the market ~$3,350/mo retail
Scale plan · everything above, 50 posts a day, per book $500/month
You save ~$2,850 · 6.7× value
Start on Scale — $500/mo
Three plans, one job

Pick your daily volume.

Same manuscript read, same content engine, same fleet, same weekly review on every plan. The only thing that changes is how many posts a day we run for your book.

Starter

A steady daily presence for one book.

$249
per month · per book
10 posts a day · ~300 a month
$0.83 per post
  • Booketeer reads the full manuscript
  • MIRA content generation included
  • 1–3 handles · private Slack · weekly review
Fully managed by the agency.
Start on Starter — $249/mo

Growth

Three times the surface area — built for launches and KU pushes.

$399
per month · per book
30 posts a day · ~900 a month
$0.44 per post
  • Booketeer reads the full manuscript
  • MIRA content generation included
  • 1–3 handles · private Slack · weekly review
Fully managed by the agency.
Start on Growth — $399/mo
Best value

Scale

Maximum coverage — the cadence we run for our biggest authors.

$500
per month · per book
50 posts a day · ~1,500 a month
$0.33 per post
  • Booketeer reads the full manuscript
  • MIRA content generation included
  • 1–3 handles · private Slack · weekly review
  • Add blocks of 50/day as you grow
Fully managed by the agency.
Start on Scale — $500/mo

Need more? Add blocks of 50 posts/day at $500 per block — up to 100/day at checkout. More than that: talk to us.

Start Scale × 2 — 100 posts/day · $1,000/mo

Cancel anytime · 7 days' notice before renewal · no refund for the current month · billed monthly via Stripe · no contract

Compare your options

Cost per post is the number that matters over a year. Here's how doing it yourself with MIRA stacks up against the three managed plans.

Plan Monthly price Posting volume Cost per post
MIRA + rented channelsyou make the content · credits extra $104/mo 10 posts/day~300/mo · 5 channels $0.35
Starter DFYfully managed $249/mo 10 posts/day~300/mo $0.83
Growth DFYfully managed $399/mo 30 posts/day~900/mo $0.44
Scale DFY Best valuefully managed · blocks of 50 $500/mo 50 posts/day~1,500/mo $0.33
Cost per post monthly price ÷ posts a month
Cost per post: MIRA + rented channels $0.35, Starter $0.83, Growth $0.44, Scale $0.33 $0 $0.25 $0.50 $0.75 $1.00 MIRA + rented channels — $0.35 per post ($104/mo, ~300 posts). Content not included. $0.35/post Starter DFY — $0.83 per post ($249/mo, ~300 posts). Fully managed. $0.83/post Growth DFY — $0.44 per post ($399/mo, ~900 posts). Fully managed. $0.44/post Scale DFY — $0.33 per post ($500/mo, ~1,500 posts). Fully managed. Best value. $0.33/post MIRA + channels MIRA DIY Starter Growth Scale content not included best value
Cost per post by option
OptionMonthly pricePosts a monthCost per post
MIRA + rented channels (you make the content)$104about 300$0.35
Starter DFY$249about 300$0.83
Growth DFY$399about 900$0.44
Scale DFY (best value)$500about 1,500$0.33

Want to do it yourself? MIRA can be cheaper — you get the tools and the distribution, and you do all the work.

MIRA Pro $29/mo + 5 rented channels at $15 each = $104/mo for ~10 posts a day. You write, design and schedule every post yourself; credits are billed separately.

Want us to handle everything? Choose a Done-For-You plan and we do it all — manuscript read, content, posting, fleet and the weekly review.

From $249/mo, all-inclusive. Start on Scale or pick a plan above. Cancel anytime with 7 days' notice before renewal.

What we actually promise

We won't tell you your book will sell. Here's what will happen.

48-hour kickoff.

Booketeer and MIRA finish the day you pay. First posts go live on TikTok day 1 or 2. No two-week onboarding, no purgatory.

Your posts ride our reader-account rotation.

Clips slot into active BookTok reader accounts our team runs by hand — real humans, real followers who already want books like yours. Every post gets hashtags calibrated to what's converting right now, and CTAs that drive readers to Kindle Unlimited. Views, saves, comments, and KU page reads stack from week one.

Your Amazon rank will move.

Every book's market is different — we can't promise how high or for how long. But TikTok traffic bumps rank in KDP, and you'll see it move in your dashboard.

Questions we actually get asked

FAQ

We can't guarantee it. What we can tell you: MIRA has been calibrated across romance, dark romance, fantasy-romance, and enemies-to-lovers — if your book has emotional beats our system can score, it'll work the same way. If your book is genre-rare (experimental literary, non-fiction memoir), tell us at intake and we'll be honest with you before your first renewal.
We spin one up for you as part of setup. Flag it at intake and we'll handle the account creation, warming period, and handover.
Your scenes. Your voice. MIRA extracts close-verbatim from your manuscript — it doesn't invent. Every post is previewed before it goes live, and you can flag anything you don't want used.
You do. Always. We process it; we don't publish it anywhere except your TikTok account. Full terms are in the data-processing agreement at intake.
Booketeer = book + marketing. It's a reader-AI that ingests your full manuscript and builds the index — scored scenes, character profiles, settings, selling angles. Because it only knows your book, it can't hallucinate. MIRA = Marketing Indie Resource Accelerator. It takes Booketeer's index and turns it into content, scoring each scene on 11 emotion dimensions so only what actually lands on BookTok goes out. Both are internal to IAA — you're hearing about them here before they launch publicly.
Booketeer + MIRA finish the same day you pay — manuscript indexed, slides generated. First posts go live on TikTok day 1 or 2, right after we review the first batch. Used to take 2–3 weeks end-to-end. Expect 2–3 more weeks before the TikTok algorithm settles around your account. Weekly Slack reports from there.
Yes — anytime. To stop the next monthly charge, your cancellation needs to reach the team at least 7 calendar days before your renewal date — we need that window to coordinate stopping the freelance posting and content creation team. We then keep posting through the end of the period you have already paid for. No refunds for served months. A failed payment on renewal day is treated as a same-day cancel and we pause immediately.
Pick by daily volume — every plan gets the same manuscript read, content engine, fleet and weekly review. Most authors start on Scale: it has the lowest cost per post. You can upgrade a tier or add Scale blocks anytime from your portal, prorated to the day. Downgrades take effect at your next renewal — email dfy@indieauthormedia.com and we handle it.
Probably not. Dark romance, spicy, enemies-to-lovers, fantasy-romance — all in the calibration set. Experimental or non-fiction — talk to us first, we'd rather be honest than take a payment and miss.
No. If you found this page, you qualify to buy. Grow Your Publishing (the private Facebook group) is where I talk shop and share what's working — you're welcome but not required.
Then use MIRA directly — the same content engine we run inside DFY. MIRA Pro is $29/mo, and renting 5 channels at the member rate adds $75/mo for about 10 posts a day. That's ~$0.35 per post — within two cents of Scale, and the cheapest way to start if you're happy doing the work yourself. But you make the content and queue it, and credits are billed separately. DFY is for when you'd rather we did all of that.
Fleet capacity live Slots open this month · we'll flag at checkout if tight

You wrote the book. Let us run the BookTok.

We onboard a limited number of new authors each month — our fleet is physically finite. If this page is open, there are slots.

Cancel anytime · real humans on the other end of your Slack channel